
One of the “secret-ingredients” to any job search is knowing where to find the jobs/openings and knowing where to be found as a candidate! As a Human Resource Consultant that offers advice on “recruiting best practices” it is inevitable that my conversation with HR folks includes a map on how a great recruitment campaign must include social networking sites. LinkedIn is a great tool for business professionals and we have included a few articles on this blog dedicated to business professionals. But as a career coach it is sometimes difficult to get folks engaged with the ‘possibilities’ that these tools can bring to the active and passive candidates, they struggle with buy-in! Kevin Wheeler, President and Founder of Global Learning Resources, Inc. a recruiting expert to companies has written a great article on the usage of these sites as the boomers retire and open up the avenues for the Gen-Xers and Millennial to take the reigns: http://www.ere.net/articles/db/77CDC812823B4EB59203543E3723B814.asp While his viewpoint is strictly from a recruiter’s viewpoint, I encourage you to read it for insight into how the HR folks are finding candidates these days…what a change from just 5 years ago!
Kevin states that the power of social networking is amazing, he gave the example of adding someone to his network and within a few weeks he went from 450 to almost 2,000 direct connections or better yet, 8 million recruiting professionals throughout the world. It is no secret as a career coach and HR consultant I have supported the LinkedIn channel but as I mentioned before this is not the only avenue for your name, face, credentials and profile to be out there. While LinkedIn grew 700% in one year, Facebook increased by 77% and smaller boutique sites like Twitter, 4000% I myself have yet to launch a Facebook site but plan to do it in the next month, I hope to document the ease…or difficulty of this, hopefully to serve as a map of as much “what to do” as it is “what not to do”.
Kevin states that the power of social networking is amazing, he gave the example of adding someone to his network and within a few weeks he went from 450 to almost 2,000 direct connections or better yet, 8 million recruiting professionals throughout the world. It is no secret as a career coach and HR consultant I have supported the LinkedIn channel but as I mentioned before this is not the only avenue for your name, face, credentials and profile to be out there. While LinkedIn grew 700% in one year, Facebook increased by 77% and smaller boutique sites like Twitter, 4000% I myself have yet to launch a Facebook site but plan to do it in the next month, I hope to document the ease…or difficulty of this, hopefully to serve as a map of as much “what to do” as it is “what not to do”.
In the end, social networking is a key to any good job search and the recruiters are moving in droves to source folks from these sites. If you have not signed up for LinkedIn yet, do it! Send me an invitation to join your group based on reading this blog, it’s a great way to start getting connected to those folks that know about jobs…I have almost a half of million people 3 degrees away from me, eat your heart out Kevin Bacon!!! http://www.career-forward.com/ is an HR Consulting and Career Coaching firm focused on helping connect great talent with great companies, contact one of our career coaches today to assist in your plans to move up in tomorrow’s business world, we can help you map your future and find your destiny!